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“Burnalong, an app used by employers to set up employee wellness programs and by gyms and fitness instructors to record and live-stream classes for clients. Whereas it typically took a week to set up a new client, the company has managed to clients onto its platform in one day to meet demand. I think it is telling that more than a quarter of all classes taken are in Burnalong’s specialty and emotional support categories, which includes mental health.”
