Hybrid Health: The New Normal for Wellness

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The fitness industry has seen a huge surge in the popularity of both virtual and in-person workout platforms. While each provides its own unique benefits, combining both into a corporate wellness program can be a great way to not only keep your employees motivated and reach their goals, but also manage chronic conditions. Six in ten American lives with a chronic disease and four in ten have two or more. Take a look at some of the advantages of using both virtual and in-person wellness platforms.


One of the biggest benefits of using both virtual and in-person workout platforms is convenience. With virtual workouts, access is available anytime and anywhere with an internet connection. A virtual wellness platform also offers easier access to individualized wellness services, without having to find time to commute to the gym or studio. On the other hand, in-person workouts provide a more traditional approach that can be great for people who prefer having someone else lead their workouts.

As the fitness industry continues to grow, it is becoming increasingly clear that the motivations behind it are more than just physical. In fact, 77% of consumers say being physically active helps their mental health. This is especially true in today’s climate, where 45% of Americans report feeling stressed on a regular basis. It is clear that mental health and stress reduction are major reasons why Americans prioritize fitness.


Another key to a successful health and wellness program is variety in location. 35% of Americans began attending an in-person fitness class they discovered through virtual fitness. Offering diverse, live classes online to take privately or with a group, virtual on demand classes, and in-person classes at local fitness centers give employees the opportunity to decide what is best for them each day. 


Having someone else leading workouts and wellness programs can be beneficial for accountability purposes. Having an instructor or coach there physically can help with motivation and ensure that the exercises are executed correctly so that you don’t injure yourself. On the other hand, most virtual platforms have tracking features to track progress over time which can also help with accountability and reaching goals.


Overall, using both virtual and in-person wellness platforms have many advantages that could help take your corporate wellness program to the next level and support employees throughout life’s journey from having a baby to surgeries, and preventing and controlling chronic conditions.


Burnalong provides an end-to-end wellness solution focused on helping people achieve their human potential. Our platform includes access to more than 30,000 live, on-demand, and in-person classes, taught by 5,000+ instructors, across 60+ categories (spanning physical, emotional, and financial wellness, including programming for chronic conditions, prenatal, children, and disabilities), reflecting the diversity, and diversity of needs, of the population.


To learn more about how your workforce can supplement their digital experience with opportunities for in-person fitness and wellness classes, visit https://www.burnalong.com/burnalong-plus.

Sources: Chronic Diseases in America | CDC, 2022 MindBody Fitness Trends Report

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